Lancia Ypsilon Versus

Lancia Ypsilon Versus

Lancia Ypsilon Versus

Lancia Ypsilon Versus will be introduced at the 2008 International Paris Motor Show, a Lancia Ypsilon Versus show car produced with the Versace Group brand that will also dress the models on the stand with garments chosen to suit the expressive motifs of the exhibition space. All this confirms the strong bond between Lancia and the world of Fashion. Together with Design and Cinema, Fashion is one of the brand’s languages of reference, as is borne out by the choice of Lancia cars as official vehicles for the Milan fashion week.

The Lancia Ypsilon continues to cause a stir, confirming its place as a true icon of Italian design. This time, it is the turn of the Lancia Ypsilon Versus, an original version created as a result of collaboration between Lancia and Versus, a Versace Group brand that has always been a byword for exquisite styling innovation. With its pronounced tendency for a young, dynamic style, Versus reflects the taste of an audience that is very aware of fashion trends and full of vitality. Attention to detail, care over proportions and top-quality workmanship and materials are the strengths of the brand collections. So it seemed quite natural to combine the Versus brand with Lancia Ypsilon, the model directed at the same young and sophisticated audience.

The show car is the forerunner of a special series that will be produced in a limited edition (500 cars) and marketed from March 2009. The car confirms Lancia’s interest in the world of fashion. Despite the apparent differences between motoring and fashion, the two worlds actually share important qualities such as talent, creativity and innovation. The winning ingredients of world-renowned Italian style, in other words.

The Lancia Ypsilon Versus show car features certain exterior features of great visual impact. Beginning with the special Bronzino Bronze body colour that bears a screen-printed ‘Versus’ logo on the roof. The exterior also boasts bronze 16″ alloy rims. The original bronze chrome finish is also repeated on the grille, handles, moulding on the doors and rear bumpers and tailgate handle, sporting the Versus logo.

The same strong personality is evident inside, as borne out by special upholstery produced with a band in a cloth that recalls the world of fashion – and a central area in brown leather with a ‘Versus’ logo heat-printed in relief, just as on the accessories produced by the fashion brand.

The same craftsmanship has been lavished on the pearl-effect leather of the head restraint, adorned with an embossed Versus logo, on the dashboard and on the door panels. Everything has been made even more elegant and exclusive by detailing on the instrument panel, sill plate and gearbox that also have the same bronze chrome finish as the exterior features.

2010 Lancia Thema

lanciaIt is very hard to forget a car like Lancia Thema, one of the best luxury sedans ever made in italian automotive history. Especially since it has been replaced by two models that have not been able to repeat the commercial success of the foregoing car.

Obviously we are talking about the Lancia K and the Lancia Thesis both of which played an important role during the decline of the charming italian brand.

Thanks to the financial situation of Fiat Group, which is finally healthy, it is now possible to dream of such a remake, that will surely touch many Lancia aficionados’ hearts.

We like seeing design proposals. We like them even if there’s a bigger chance of hell freezing than seeing them going into production. Cause lets be honest here; Lancia had a hard time putting the Delta HPE in production (expected in 2008), let alone introduce a successor to the butt-ugly and complete market failure, the Thesis. Still, Infomotori’s proposition for a possible return of Lancia Thema nameplate (introduced in the mid 80’s) in the form of an aggressive and stylish sport sedan, does tickle our senses.

2009 Lancia Delta Could Debut At Geneva

Lancia-Delta_2009-2

Serious rally fans will remember that once upon a time the car of choice in the World Rally Championship (WRC) was the Lancia Delta Integrale.
The Delta S4 was one of the more successful Group B cars and for several years following the demise of that class and before the World Rally Car, various iterations of the Delta Integrale tore up the special stages. The first generation Delta road car lasted from 1979-94 and the second generation model hung on until 1999 before being discontinued.
In 2006, Lancia unveiled a new Delta HPE Concept at the Venice Film Festival and it now looks like a new production Delta will be rolled out next March in Geneva. The car will carry 120 HP and 200 HP engines.

Serious rally fans will remember that once upon a time the car of choice in the World Rally Championship (WRC) was the Lancia Delta Integrale.

The Delta S4 was one of the more successful Group B cars and for several years following the demise of that class and before the World Rally Car, various iterations of the Delta Integrale tore up the special stages. The first generation Delta road car lasted from 1979-94 and the second generation model hung on until 1999 before being discontinued.

In 2006, Lancia unveiled a new Delta HPE Concept at the Venice Film Festival and it now looks like a new production Delta will be rolled out next March in Geneva. The car will carry 120 HP and 200 HP engines.